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Made-in-Dongguan laptops a Southeast Asia favourite
2019-03-27 11:10     Source : Dongguan Today

Alco Electric (Dongguan) Co. Ltd has been running a factory in Houjie for 33 years. At present, the company mainly produces electronic items such as tablets, notebooks, as well as electric bicycles composed of carbon fibre and aluminium. Liang Weicheng (Company Chairman and Chief Executive), expects the company's annual output of notebook computers alone will reach US$1 billion in the next few years.

Beginning with OEM production of traditional audio and DVD's, Alco is witness to, and participant in, the upgrading and transformation of Dongguan's processing trade.

The company has an exhibition hall in which many OEM products from their early years are displayed. Such items include various audio equipment, walkmans and DVD's. Many products are now considered antiques. Nowadays, the AVITA notebook PC, Nexstgo business notebook PC products and own brand Venturer tablet PC products have become hit Alco products.

In 2013 the company moved to a new factory, invested hundreds of millions of Hong Kong dollars to transform the entire production line and replace human labour with machinery. This helped the company increase production capacity, and greatly improved product reliability and stability. In 2015, Alco became the world's third largest tablet PC manufacturer. The self-developed AVITA notebook PC's range in price from 2,000 to 5,000 RMB.

"Our PCs are mainly sold to 10 Southeast Asian countries where there are many retailers and distribution channels. Almost all stores stock our products, and our laptops are one of the most popular among locals." said Liang.

"In the past, factories were built with minimal investment, cheap materials, but relatively high labour costs. Modern factories require larger investment at start-up, with expensive materials, however labour costs have become relatively low," said Liang. Now, Alco is taking the initiative to build a fully automated unmanned production line. Once built, it will be another "revolution" for the enterprise.

At the coming 11th China Processing Trade Products Fair, Alco will showcase many products including their electric vehicles and PC's. Liang confirmed they had been actively participating in the annual Fair. The Fair helps enterprises transform and upgrade, create brands, expand the domestic market, and promote high-quality development of industries. Liang is full of expectations for the Fair this year.

Editor: 譚晶
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